Hey, lovely! The most powerful asset a blogger possesses is their email list. Growing your list organically—and sending out relevant email marketing messages—is one of the best ways you can connect with your audience, drive engagement, and attract more readers to your blog.
Marketers who prioritize blogging are 13 times more likely to achieve a positive return on investment in their efforts. Success rarely happens by chance. When you strategically combine blogging with the power of email marketing, you multiply the positive effects that content marketing can have on your brand. Here are eleven new ways to tackle email marketing for your blog.
1. Create conversational content.
You have to do more than just keep your readers engaged and happy if you want them to grow your audience. Create quality content to showcase your talents but also to grow your audience and spread awareness about your brand. Blogging also contributes to SEO, which leads to gaining more online attention and establishing authority. [Read more…]